Can ChatGPT Become an AI-Powered Shopping Platform? Here’s All You Need to Know.

In a significant development for the tech industry and AI-powered commerce platforms, OpenAI is set to transform ChatGPT into a direct shopping platform.

TechRadar reported that Shopify is experimenting with a direct integration with the popular AI chatbot, which would in turn facilitate products, prices, reviews, and a ‘Buy Now’ option to appear seamlessly within the chat interface. If introduced, the feature would unlock ChatGPT’s untapped potential, moving beyond its current role of offering product recommendations and redirecting users to external websites.

How can ChatGPT transform into a personal shopping assistant?

If developed, ChatGPT can become a fully-fledged AI-powered shopping assistant, offering a more convenient and cohesive experience for users. However, there is no official timeline for the release as it could reshape the way online shoppers interact with AI platforms.

How’s it beneficial for Shopify merchants?

Shopify merchants are set to benefit from this feature as they can have direct access to ChatGPT’s vast user base. Currently, e-commerce platforms heavily rely on paid advertising and search engine optimisation to attract customers. Moreover, integrating with ChatGPT potentially reduces these heavy costs, thereby providing a new avenue to merchants to boost sales.